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To Pop-Up Or Not To Pop-Up?
Love them or hate them, pop-ups are still a commonly used tool for gathering new opt-ins on many websites. But how effective are they? Should we all be using them or are they ‘old’ technology now? The...
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Oh Snap! Snapchat For Marketers?
Snapchat is the social app that has been around since 2011 and has been growing in popularity, particularly with younger users. For anyone who hasn’t seen it yet, Snapchat allows users to share moments...
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